Every year, the German Association of the Automotive Industry (VDA) focuses on an important topic within the automotive industry. One year, the topic centered around "Connectivity." To address this, we developed comprehensive branding materials, including a magazine and a digital channel, aimed at informing users about the future of driver connectivity. We used unique visualizations for the branding and introduced a new style of iconography to maintain consistency throughout. Additionally, I revamped their digital global presence. The magazine's groundbreaking approach garnered significant recognition and multiple awards.