Sony
Portal
Created a consistent and integrated Sony brand experience across digital properties globally. Provide robust shopping capabilities with unexpected, unique experiences that connect and extend beyond retail environments. Design a consumer experience that delights customers while delivering memorable interactions with Sony. Together with the UI team at Sapient we were responsible driving the design process and experience and we solved the issue to combine thousands of website to one global portal. The portal solved also the purpose to interact with user and customer equally.
ROLE+TASK
UI/UX/Strategy
PROJECT
Global Portal
Company